Product Marketing Director
Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.
As a Product Marketing Director, you will be responsible for representing Global Business Unit(s) in the country to grow sales and market. Defining, planning and ensuring implementation of product marketing strategies in assigned area to meet business objectives and in line with global product strategy. Reporting to Marketing & Sales Manager, you will be overseeing all sales and marketing activities, and support sales organizations in driving sales and services of respective products. This position is based in Bangkok, Thailand
Your responsibilities
- Creating, planning and ensuring implementation of the local go-to–market product marketing strategy including definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy
- Ensuring achievement of established targets through oversight and definition of improvement actions as needed
- Developing and implementing annual marketing plan in conjunction with relevant business units/product groups. Preparing business plans focused on business development for a defined market
- Ensuring profitable business growth in the domestic market. Ensuring a balanced growth through all product lines/product groups/business units
- Providing product and technical support to sales team
- Building and maintaining strong relationships with new and existing customers to ensure ongoing customer satisfaction. Understanding customer needs in the market by visiting customers
- Working together with the order handling team and the logistics team to ensure operational efficiency on inventory and customer satisfaction on delivery
- Implementing and ensuring compliance with global and local standards, rules, tools, policies and processes related to operations/project execution and shares functional best practices and lessons learned across the organization
Your background
- Bachelor’s degree in electrical engineering
- More than 8 years experienced in sales or product marketing role
- Experience in technical/engineering products/system
- Good English communication/writing
- Leadership & collaborative mindset/attitude
Benefits
- Life insurance
- Accident insurance
- Flexible work practices
- Employee Assistance Program
- Paid Parental leave (gender neutral)
More about us
ABB's Distribution Solutions Division provides utility, industrial and commercial customers with safe, smart and sustainable technologies for the distribution of electricity. With ABB AbilityTM enabled digital solutions at its core, our extensive portfolio includes distribution automation products, switching, limiting, measuring and sensing devices, switchgear, modular substation packages, and related services. We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com. Recruitment Agencies please be aware that this role is being managed by the internal ABB Talent team directly. We will reach out to our preferred agency partners should we require support. Your adherence to our process is appreciated Work model: hybrid #LI-hybrid
